
| My Little Pony: Friendship Is Magic |
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A My Little Pony fan convention (also called a brony convention,[1] brony con, or pony con) is a fan convention organized for the fandom of the animated television series My Little Pony: Friendship Is Magic, whose adult fans are commonly referred to as bronies. These conventions bring together fans of the show to participate in various activities including panels, workshops, vendor halls, cosplay contests, and meet-and-greets with voice actors, writers, and other people involved in the production of the show. The first significant brony convention, BronyCon, was held in New York City in 2011 and initially attracted 100 attendees, but grew dramatically in subsequent years, reaching over 10,000 attendees in 2015.
These conventions typically span a weekend and feature specialized events such as brony music concerts, charity auctions, and interactive activities with show creators. While the fandom is predominantly male, conventions have attracted diverse audiences, with BronyCon recording 34% female attendance in 2014.
As of 2025[update], despite the original television series ending in 2019, active conventions continue worldwide in various locations—including the United States, Canada, United Kingdom, Germany, Italy, the Netherlands, Russia, the Czech Republic, and China—with many of them maintaining strong charitable components and raising tens of thousands of dollars for various causes. With the closure of BronyCon in 2019, Everfree Northwest is the largest brony convention in the world.
History
[edit]2011–2019: My Little Pony: Friendship Is Magic era
[edit]
As the fandom grew between 2011 and 2012, nearly a dozen brony conventions were planned across the United States and internationally.[2] Many of these conventions featured appearances by voice actors, writers, and other creative staff involved with the show who interacted directly with fans at panels, autograph sessions, and other convention activities.[3][4]
BronyCon was the largest brony convention, held annually from 2011 to 2019.[4] Initially established as a small gathering in New York City with approximately 100 attendees, BronyCon grew rapidly, eventually reaching a peak attendance of over 10,000 fans at its height.[5] The convention was originally styled as "BroNYCon," referencing its New York City origins, but later dropped the "NYC" capitalization when it moved to venues outside the city.[6] In 2012, the third BronyCon attracted 800 attendees, and the fourth in 2013 expanded to a two-day event at the Meadowlands Exposition Center in New Jersey in June 2012, drawing more than 4,000 attendees. In 2013, the convention permanently relocated to Baltimore, Maryland, and established itself as a 501(c)(3) non-profit organization under Lunar Solis Corp.[7] Despite the brony fandom consisting predominantly of male fans (approximately 85% based on a 2013 unofficial survey), BronyCon attracted a more balanced demographic, with 34% female attendance at the 2014 convention. The event maintained a family-friendly atmosphere, with children under 14 comprising about 10% of attendees.[8] In later years, BronyCon moved to the larger Baltimore Convention Center, with attendance exceeding 8,000.[9] In 2015, BronyCon reached its peak attendance of over 10,000 guests, becoming the first brony convention to do so.[5] The final BronyCon, held in 2019, also attracted over 10,000 attendees.[10]
Other brony conventions founded during this period included Everfree Northwest in Seattle, Washington,[11] Midwestria in Chicago, Illinois,[12] Canterlot Gardens in Cleveland, Ohio,[13][14][15] Equestria LA in Los Angeles,[16] BABSCon in Burlingame, California,[17] Ponycon NY in the metropolitan New York City region,[18][19] BronyCAN in British Columbia, Canada,[20] GalaCon in Ludwigsburg, Germany,[21] BUCK in Manchester, United Kingdom,[22] PonyCon AU in Sydney, Australia,[23] Crystal Mountain Pony Con in Salt Lake City, Utah[24] and Pacific PonyCon in San Diego, California.[25] In addition, My Little Pony conventions established prior to the airing of Friendship Is Magic, such as the My Little Pony Fair and UK PonyCon, saw increases in their numbers due to the brony fandom.[2][26][27][28] A long-running annual art show, the "My Little Pony Project", where artists re-imagine My Little Pony figurines and toys into works of art, also saw additional attendance and contributions from the brony community.[29][30]
2020–2021: COVID-19 pandemic
[edit]The COVID-19 pandemic disrupted the brony convention scene, as organizers were forced to cancel, postpone, or transition events to virtual formats. Virtually all brony conventions were unable to hold in-person gatherings due to health restrictions, venue closures, and COVID-19 lockdowns.[31][32][33][34] During this period, some conventions experimented with online alternatives. Vanhoover Pony Expo conducted its January 2022 event virtually using a Pony Town server that featured digitally recreated Vancouver landmarks.[35] Other conventions organized online panels, virtual vendor halls, and livestreamed performances.
2021–present: Post-COVID era
[edit]
As pandemic restrictions eased, brony conventions began returning to in-person formats. UK PonyCon 2021,[33] Everfree Northwest 2021,[36] and Ponyville Ciderfest 2021[37] were held in-person.
In February 2022, Corgi Events LLC—the parent organization of Ponyville Ciderfest and Whinny City Pony Con as well as five furry conventions—collapsed amid financial troubles including an exorbitant tax warrant against its founder, unpaid staff compensation, and management issues. Charlie Worthley, the convention chair of Ciderfest and Whinny City, initially stepped down due to the organizational turmoil. Michelle, Charlie's wife, purchased both conventions from the dissolving company and reinstated Charlie as chair of both events.[38][39] In 2023, Ponyville Ciderfest raised $111,186.90 for charity.[40]
In February 2024, the Mi Amore Fest in Moscow, Russia was closed early by organizers after Russian police investigated complaints that the convention promoted LGBTQ+ content.[41] A few months prior to this incident, Russian film database Kinopoisk had marked My Little Pony: Friendship Is Magic as "18+", with some speculating that it was due to the name of Rainbow Dash, one of the main protagonists of the show.[41][42] Police conducted two inspections but found no evidence of illegal activity.[43] It was reported that in an attempt to avoid persecution, organizers of the convention had changed Rainbow Dash's rainbow-colored mane to the colors of the Russian flag.[41] The incident occurred amid Russia's restrictions on LGBTQ rights in Russia, following the Russian Supreme Court's 2023 designation of the international LGBTQ movement as an extremist organization.[44]
In October 2025, Mare Fair—an adults-only convention held in Orlando, Florida founded in 2023 by Corpulent Brony and organized by users of /mlp/—came under public scrutiny due to allegations of zoophilia among its founders. An exposé compiled from accounts by other bronies and horse rescue staff stated that Mare Fair's leadership included an individual who had been accused of sexual abuse of animals, and that Corpulent Brony also owns a website that had willingly hosted bestiality. The convention NeighCon, announced for April 2026, was later discovered to have been founded by the two Mare Fair staff members.[45]
Activities
[edit]Schedule and programming
[edit]
Typically spanning a weekend, pony conventions schedule activities from Friday morning through Sunday afternoon.[46] Peak attendance tends to occur on Saturday. Some conventions offer discounted single-day admission options.[47]
Conventions frequently feature presentations, panels, workshops, lectures, Q&As, karaoke, and autograph signings as part of their schedule.[46] Information about a specific con can be found on their website or in their con book (or conbook), an informational pamphlet or booklet typically distributed at the convention. Con books also include maps of the venue, vendor listings, and information about the guests of honor. They also often include codes of conduct, welcome letters from organizers, staff listings, and sponsor acknowledgements. If a charity is being supported by the convention, it is often listed there.[46][48]
Music concerts
[edit]
The brony music scene is considered unique in its enormous volume that spans numerous genres, including electronic dance music, rock, classical arrangements, and specialized fusion genres.[49] Conventions often feature their own brony music concerts as part of their programming. BronyCon's music concert was called BronyPalooza,[50] and Everfree Northwest's is called Ponystock.[51]
Charity auctions
[edit]Brony conventions tend to be non-profit organizations with a heavy focus on charity.[52] Charity auctions at brony conventions are viewed as competitive spectacles where attendees bid on rare merchandise like signed prints from voice actors, worn lanyards, and unique convention posters.[53] Brony conventions have raised tens of thousands of dollars towards various charitable causes. In 2012, Everfree Northwest's charity auction raised $13,535 for the Seattle Children's Hospital. In 2015, BronyCon's charity auction raised $30,645 for CureSearch for Children's Cancer.[52]
List of conventions
[edit]Attendance numbers at brony conventions. Missing data points indicate no reported attendance figures or canceled events. The 2020–2021 period saw many cancellations due to the COVID-19 lockdowns. View source data.
Active events
[edit]| Next/Last held | Name | Place |
|---|---|---|
| 9–11 January 2026 | Vanhoover Pony Expo | Vancouver, Canada |
| 13–15 February 2026 | HarmonyCon | Dallas, Texas, United States |
| 21–22 March 2026 | Festival of Friendship | Southampton, Hampshire, United Kingdom |
| 5–6 April 2025 | Ponies Online | Discord (virtual), International |
| 1–3 May 2026 | NeighCon | Baltimore, Maryland, United States |
| 2–3 May 2026 | Griffish Isles | Manchester, United Kingdom |
| 6–7 June 2026 | EponaFest | Cremona, Italy |
| 6–8 June 2025 | Everfree Encore | Uslar, Germany |
| 18-19 July 2026 | China Southern Brony Carnival | Guangzhou, China |
| 24–26 July 2026 | TrotCon | Columbus, Ohio, United States |
| 21–23 August 2026 | Everfree Northwest | Bellevue, Washington, United States |
| 5–7 September 2025 | Mare Fair | Orlando, Florida, United States |
| 5–6 September 2026 | GalaCon | Waiblingen, Germany |
| 13–14 September 2025 | RuBronyCon | Moscow, Russia |
| 19–21 September 2025 | SeaquestriaFest | Ocean City, Maryland, United States |
| 25–26 October 2025 | UK PonyCon | Birmingham, United Kingdom |
| 25–26 October 2025 | Ponycon Holland | Zeist, Netherlands |
| 21–23 November 2025 | Ponyville Ciderfest | Milwaukee, Wisconsin, United States |
| 5–7 December 2025 | The Hearth's Warming Club | Ithaca, New York, United States |
| 5–7 June 2026 | Whinny City Pony Con | Chicago, Illinois, United States |
| 21–23 August 2026 | Czequestria | Prague, Czech Republic |
Discontinued events
[edit]| Last held | Name | Place |
|---|---|---|
| 1–4 August 2019 | BronyCon | Baltimore, Maryland, United States |
| 14–16 September 2012 | Midwestria | Chicago, Illinois, United States |
| 28–30 September 2012 | Canterlot Gardens | Cleveland, Ohio, United States |
| 25–27 August 2017 | BronyCAN | Richmond, British Columbia, Canada |
| 17–19 November 2017 | Equestria LA | Los Angeles, California, United States |
| April 2014 | BUCK | Manchester, United Kingdom |
| 18–20 April 2025 | BABSCon | Burlingame, California, United States |
| 31 August–1 September 2018 | Crystal Mountain Pony Con | Salt Lake City, Utah, United States |
See also
[edit]- Furry convention
- My Little Pony: Friendship is Magic fandom
- Music of the My Little Pony: Friendship Is Magic fandom
- Art of the My Little Pony: Friendship Is Magic fandom
References
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