Bubbaloo

the logo Bubbaloo until its rebrand
the bubblegum strawberry Bubbaloo

Bubbaloo is a Latin American brand of bubble gum produced by Canderaria/Mondelez. They are small pieces of bubble gum with a liquid center.

Bubbaloo also contains BHT, an antioxidant food preservative.

Bubbaloo gum is available in a variety of flavors, including Chocolate, Mint, Blueberry, Strawberry, Cherry, Cola, Green Apple, Grape, Yerba Buena, Banana, Acilocowild, Pina Chamoy, Mix Fruit, Spearmint, Sour Grape, Sour Blueberry, and Tutti Frutt.

History

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Bubbaloo was the first bubblegum with a liquid center[citation needed] and made its debut in Mexican and Brazilian markets during the early-1980s.[citation needed] Today, Bubbaloo is sold in more than 25 countries and in three different continents across the world.[citation needed]

In Mexico and Brazil –the two biggest markets for Bubbaloo, the brand is one of the most iconic and recognisable across all product categories and continues to be the number one bubblegum for children, teens and adults who love the combination of sweet textures, flavors, and colors.

In addition, Bubba The Cat (the longtime brand icon and mascot), is known for being creative, original, ingenious and intelligent.[citation needed]

Bubbaloo launched in India in 2007.[1]

In 2022, Mondelez sold their Bubbaloo gum brand, along with all of their other chewing gum brands operating in the United States, Canada and Europe to Perfetti Van Melle.[2] Mondelez still retains ownership of the brand in Latin America and other emerging markets.

Trivia

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Mixed-martial arts practitioner and UFC veteran Renato "Babalu" Sobral is nicknamed after Bubbaloo gum.[citation needed]

References

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  1. ^ Ball, Deborah (2007-10-04). "Cadbury's New Bubble-Gum Battle". Wall Street Journal. ISSN 0099-9660. Retrieved 2025-06-30.
  2. ^ "Mondelez offloads chewing gum assets in US, Canada and Europe to Perfetti Van Melle for $1.4bn". The Grocer. December 20, 2022. Retrieved 2025-06-30.
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