Wikipedia

Playstudios

Playstudios Inc is a developer of free-to-play mobile games headquartered in Las Vegas, Nevada, United States.[1] Founded in 2011, it develops and publishes games including myVEGAS Slots, Tetris mobile app, MGM Slots Live. Its loyalty program -PlayAwards offers real-world rewards to players from partners such as MGM Resorts International and Norwegian Cruise Line. Playstudios is publicly traded on the Nasdaq stock exchange with the ticker symbol MYPS[2][3] and maintains international offices in Israel, Hong Kong, Serbia and Vietnam.[4][5][6]

History

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Playstudios was founded in 2011 by a group of gaming and hospitality entrepreneurs led by Andrew Pascal currently serving as chairman and CEO of the company. In 2012, Playstudios released its first and one of its most notable games - myVEGAS Slots on Facebook and published the mobile version of the game in 2013.[7][8]

During this period, Playstudios secured investments from Activision Blizzard and MGM Resorts International and introduced a loyalty program – PlayAwards which allows players to earn loyalty points in its games for real-world rewards such as meals and hotel stays across MGM Resorts International properties.[9] In October 2019, Playstudios redesigned playAwards introducing advanced B2B tools for its growing partners which include Wolfgang Puck, Norwegian Cruise Line, Virgin Voyages, IHG Hotels & Resorts, and Bowleo.[10] As of 2025, PlayAwards had reportedly disbursed over $864 million dollars in over 17 million rewards to players worldwide.[7][11]

References

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  1. ^ "MGM-Backed Playstudios Agrees to $1.1 Billion SPAC Deal". Bloomberg.com. Archived from the original on 2022-01-20. Retrieved 2026-01-25.
  2. ^ Sayre, Katherine (2021-02-01). "Mobile-Gaming Developer Playstudios Is Going Public Through Merger". The Wall Street Journal. Retrieved 2026-01-25.
  3. ^ "Benchmark Co. Maintained a Buy Rating on PLAYSTUDIOS (MYPS), Kept the PT Unchanged". Yahoo Finance. Archived from the original on 2025-08-13. Retrieved 2026-01-25.
  4. ^ O'Hagan, Marese (2021-11-25). "Playstudios expands teams in Vietnam and Serbia". iGB. Retrieved 2026-01-25.
  5. ^ MarketBeatJanuary 22; clipboard, 2026Link copied to (2026-01-23). "PLAYSTUDIOS, Inc. (NASDAQ:MYPS) Receives Average Recommendation of "Hold" from Analysts". MarketBeat. Retrieved 2026-01-25.{{cite web}}: CS1 maint: numeric names: authors list (link)
  6. ^ "PLAYSTUDIOS buys Israeli game studio Scene53". Globes. 2016-10-08. Retrieved 2026-01-26.
  7. ^ a b "VGK Fans Can Win Team Prizes By Playing PLAYSTUDIOS Mobile Games | Vegas Golden Knights". www.nhl.com. 2024-11-12. Retrieved 2026-01-25.
  8. ^ Takahashi, Dean (2013-11-06). "Playstudios launches MyVegas Slots mobile game with real-world rewards at MGM properties". GamesBeat. Retrieved 2026-01-25.
  9. ^ "Billion-dollar decade: Startup enjoys meteoric rise, with help from MGM - VEGAS INC". vegasinc.lasvegassun.com. 2021-02-19. Retrieved 2026-01-25.
  10. ^ "PlayStudios adds MGM Northfield Park to player rewards portfolio". Gaming America. 2021-06-03. Retrieved 2026-01-25.
  11. ^ Long, Neil (2022-10-14). "Casino specialist Playstudios buys casual game maker Brainium for $70m". Mobilegamer.biz. Retrieved 2026-01-26.