| Industry | Fashion |
|---|---|
| Founded | 2007 |
| Founder | Craig Atkinson |
| Headquarters | Vancouver, British Columbia, Canada |
Area served | North America |
| Products | Clothing |
| Parent | CYC Design Corporation |
| Website | reigningchamp.com |
Reigning Champ is a Canadian streetwear and athleisure brand based in Vancouver[1] and founded in 2007 by Craig Atkinson, who also founded wings+horns.[2]
The brand focuses on caps, t-shirts, hoodies, sweatpants, shorts, and tank tops in cotton, heavyweight fleece, and merino wool.[3] Reigning Champ is sold at 130 retailers worldwide.
In 2021 Reigning Champ was acquired by Canadian apparel retailer Aritzia at a valuation of $63 million.[4][5]
Collaborations
[edit]Reigning Champ worked with adidas on designs for shoes, shorts, track pants, sweatpants, knit bomber jackets, and hoodies.[6]
Reigning Champ has collaborated with Everest, Asics Tiger, Major League Soccer, National Basketball Association, and Converse.[2]
See also
[edit]References
[edit]- ^ Reigning Champ Need Supply Co.
- ^ a b Reigning Champ hypebeast.com
- ^ Reigning Champ Haven
- ^ "Aritzia expands into men's clothing with purchase of majority stake in athletic-wear company". Retrieved 2021-06-20.
- ^ "Aritzia accelerates expansion into men's with acquisition of premium athletic wear brand Reigning Champ". Newswire. Retrieved 2021-06-20.
- ^ Reigning Champ adidas.com
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